ProspectPuffin is a B2B lead generation platform that uses AI to automatically research and curate prospective customers matching your ideal customer profile (ICP). You provide your offer, target market, and ideal customer description; ProspectPuffin builds a custom lead search, identifies matching companies and decision-makers, and presents them in a ready-to-use workspace.
What is ProspectPuffin?
ProspectPuffin is a lead research and prospecting tool that combines AI-driven analysis with user-defined targeting criteria. It takes your target customer profile as input and outputs a curated list of companies, contacts, and relevance indicators. The platform runs as a web dashboard and is developed by ProspectPuffin (no parent company stated on the page).
Key Features (What makes ProspectPuffin stand out?)
- AI Research Guided by ICP — ProspectPuffin uses machine learning to identify relevant companies, decision-makers, and buying signals based on your ideal customer profile.
- Intent Signals & Lookalikes — The platform surfaces companies showing buying intent and finds lookalike audiences to expand your reach.
- Smart Lead Scoring — Each prospect is scored for relevance, helping you prioritize high-fit leads.
- CRM Push & List Download — Export researched leads to your CRM or download as a list; integrations include CRM push (specific CRMs not listed).
- Web Dashboard — Access your ready-to-use workspace with researched companies, contacts, and relevance indicators directly in the browser.
- Monthly Puffin Talk (Lake plan) — Customers on the Lake plan receive a monthly consultation with customer success.
Who is it for? (Who should use ProspectPuffin?)
- Solo founders & freelancers — Use ProspectPuffin to find first customers without spending hours on manual research.
- SMBs & scale-ups — Sales teams can generate up to 5,000 prospects per month (Lake plan) with automated scoring and optional data enrichment (phone/email).
- Agencies & enterprises — The Ocean plan offers unlimited prospects and a dedicated success team for high-volume lead generation.
What can you do with ProspectPuffin?
- Build targeted lead lists — Define your ICP once and get a pre-researched list of companies and contacts ready for outreach.
- Automate lead research — Replace manual web scraping and directory searching with AI that works 24/7 to find matching prospects.
- Score and prioritize leads — Use smart lead scoring to focus on the most promising accounts first.
Pricing
ProspectPuffin offers a free first search with no credit card required. Paid plans start at €49/month for solo founders (Puddle plan, up to 500 prospects/month), €299/month for SMBs (Lake plan, up to 5,000 prospects/month plus optional data enrichment), and custom pricing for agencies/enterprise (Ocean plan).
How does ProspectPuffin work?
- Tell us who you want to reach — Share your offer, ideal customers, target market, and desired personas. No technical setup required.
- We build and research your lead search — ProspectPuffin defines the right criteria, researches matching companies and contacts, and prepares first results.
- Review your leads in ProspectPuffin — Access your ready-to-use workspace and decide whether to continue generating more leads. No upfront payment.
FAQ
Is ProspectPuffin free?
Yes, your first lead search is free with no credit card required. You only add payment details when you want to generate more leads.
What is included in the Puddle plan?
The Puddle plan (€49/month) includes 1 Puffin prospecting 24/7, 5,000 Action Tokens per month, typically up to 500 prospects/month, and smart lead scoring.
What data enrichment is available?
The Lake plan offers optional data enrichment for phone and email fields. The Ocean plan includes data enrichment as part of the custom package.
Can I export leads to my CRM?
Yes, ProspectPuffin supports CRM push and list downloads.