KPI Depot is a subscription-based KPI and benchmark database that turns curated metrics into finished deliverables—interactive Strategy Maps, Balanced Scorecard CSVs, or KPI packs.
What is KPI Depot?
KPI Depot pairs 24,181 fully documented KPIs with 35,548 source-attributed benchmarks across 15 corporate functions and 153 industries. Users browse KPIs, select metrics, set targets using real-world benchmark data, and then export a polished deliverable. Formerly the Flevy KPI Library, it is trusted by teams at Accenture, EY, IBM, PepsiCo, Samsung, and Vodafone.
Key Features
- 24,181 documented KPIs — Each KPI includes 13 attributes: definition, potential business insights, measurement approach, standard formula, trend analysis, diagnostic questions, actionable tips, visualization suggestions, risk warnings, tools & technologies, integration points, change impact, and Balanced Scorecard perspective.
- 35,548 source-attributed benchmarks — Each benchmark documents metric value, company size, time period, industry, geography, sample size, and source. Targets hold up to boardroom scrutiny.
- Interactive Strategy Map — Transform any KPI group into a map across the four Balanced Scorecard perspectives (Financial, Customer, Internal Process, Learning & Growth). Drag, remove, or add custom KPIs; save and export on Pro plan.
- Balanced Scorecard CSV export (Pro) — One click exports your curated Strategy Map as a CSV pre-populated with KPI names, formulas, monthly tracking columns, and benchmark links. Open in Excel and track immediately.
- CSV downloads — Download complete KPI groups or individual KPI benchmark data as CSV files. Basic plan: 5 downloads/month. Pro plan: 20 downloads/month. Additional credits available.
- Unlimited web access — Browse the full KPI and benchmark database online with no viewing limits on any paid plan.
- 2,000+ OKR examples — Included with both Basic and Pro plans.
Who is it for?
- Strategy consultants — Identify relevant KPIs and benchmarks for client engagements, then produce a strategy map or scorecard deliverable in hours instead of weeks.
- FP&A and finance teams — Set defendable targets using benchmarks filtered by company size, industry, and geography; export a structured scorecard with formulas and tracking columns.
- Corporate strategy and analytics teams — Align leadership on what to measure by customizing the interactive Strategy Map before building spreadsheets or presentations.
- Product and marketing managers — Find function-specific KPIs (e.g., Marketing KPIs, Sales KPIs) with diagnostic questions and actionable tips to improve performance.
What can you do with KPI Depot?
- Select metrics with context — Browse KPIs by function or industry; each includes full definition, formula, risk warnings, and BSC perspective mapping.
- Set targets using real benchmarks — Review benchmark data per KPI showing typical values by company size, industry, region, and period, with source attribution.
- Build a customized Strategy Map — Open any KPI group's interactive map, drag and drop KPIs across perspectives, add custom metrics, and save your tailored version (Pro).
- Export a ready-to-use Balanced Scorecard — Pro plan one-click export to CSV with KPI names, formulas, monthly columns, and benchmark links — open in Excel and start tracking.
Pricing
Two annual plans: Basic at $499/year and Pro (price on Compare Our Plans). Both include unlimited web access to the full database. Basic: 5 CSV downloads/month. Pro: 20 CSV downloads/month plus Balanced Scorecard export. Additional CSV credits: $8 each (Basic) or $5 each (Pro). Multi-user corporate plans available by contacting support.
FAQ
